Resources

We feel strongly about empowering business owners with data. And with knowledge.
Scroll Down

What Is Attribution?

By Jay Adamsson on

When analyzing your Google Analytics data, one of the first things you have to deal with is attribution. What is attr...

Read More

Why is Analytics Important?

By Jay Adamsson on

Businesses.  Charities.  Non-Profits.  NGOs.  Corporations.  Associations. No matter how you describe your org...

Read More

Protect Your Analytics Data

By Jay Adamsson on

Imagine that you and your family build a new house. You buy the lot, and pay a contractor to build your home. The big da...

Read More

An SEO Fairy Tale

By Jay Adamsson on

Once upon a time, there was a little website. Life was hard for this little website. No matter how hard she tried, or wh...

Read More

Is Google Analytics Accurate?

By Jay Adamsson on

Google Analytics is not perfect. There are limitations to the accuracy of the information provided by Google Analytics w...

Read More